Finance Industry Veteran Jennifer Palmer Launches Asset-Based Lending Company: JPalmer Collective

Company Specializes in Custom made Funding Options for Females-Led and All-natural Merchandise Companies

NEW YORK , March 8, 2023 /PRNewswire/ — On International Women’s Day, SFNet president and previous CEO of Gerber Finance and eCapital ABL, Jennifer Palmer, is saying the formation of JPalmer Collective. The asset-dependent lending company will provide custom-made financing answers with white-glove, consultative providers built to enable organizations improve sustainably and founders to retain their fairness.

JPalmer Collective

JPalmer Collective

The company will focus in large-growth companies that do not healthy classic lenders’ criteria, such as gals-led organizations and client brands centered on mindful consumers, sustainability and inclusivity.

“JPalmer Collective was created to fund business owners focused on sustainably enhancing our environment and to offer equivalent access to business funding for females,” said Jennifer Palmer, founder and CEO of JPalmer Collective. “Even though coincidental, the start timing is great: the theme of Global Women’s Day this calendar year is ’embrace equity,’ and we’re accomplishing just that by leveling the enjoying subject in funding. Additional than half of our portfolio will be gals-led companies.”

With 16 decades of expertise in the business finance field, Palmer has served fund the advancement of many beloved and productive girls-led and purely natural products brands, together with Stasher, Infant Gourmand and Coola. She is joined by Melissa Fleishman as COO, a finance veteran with 25 a long time of asset-primarily based lending expertise acknowledged as a distinguished chief in the marketplace by the Secured Finance Network, and Laura Newman as CFO, a CPA who has used her job in the accounting and economic expert services industries on Wall Street and in Massive 4 accounting. The firm is headquartered in New York.

A doing work mother to four girls, Palmer is a female entrepreneur with deep finance field experience who is dedicated to encouraging guarantee that the long term of funding is female-inclusive. She is the latest president of the Secured Finance Network (SFNet) and a identified leader in the finance industry.

About JPalmer Collective

JPalmer Collective is a custom-made asset-based lending alternatives provider established in 2023 by Jennifer Palmer, professional finance veteran, president of SFNet and an advocate for bettering women’s entry to funding. Developed to fund superior-growth corporations that do not healthy the traditional lender’s criteria, the organization offers white-glove provider with a consultative tactic to women of all ages-led organizations and client models centered on mindful shoppers, sustainability and inclusivity so they can obtain sustainable growth.

Media Speak to: Barbara Marks, [email protected]



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